The Philippine National Bank (PNB), Oldest bank of the Philippines is embarking on a 400 million Philippine Peso or 9.34 million US DOllars “face-lift”
php/usd conversion of their old branches and expansion of new branches as well as install more Automated Teller Machines in its quest to strengthen its brand image to the Filipino people, more accesability for withdrawals and Money Transfer in Philippines. Philippine banking which is old but has positive relationships with their customers. We want to improve this however and make ‘Eddie Garcia’ look like a hip bank that don’t only cater to those within the age bracket of 45 years old up.
Improvements of the branches Focuses more on Teller Machines Computerazations and Automation, relatively more on online strategies since statistical report 2010: internet users in philippines arises 29.7 million which is 30% of entire population.
PNB is targeting more malls and shop with ATM. Philippine National Bank grew its net profit last year by 61 percent to P3.54 billion, a record high in recent years, as hefty trading gains complemented steady interest earnings
Globally, PNB is also continuously strengthening their satellite offices and agents to serve the huge OFW (overseas Filipino workers) market for easier money transfer to philippines, Philippines remitances is the highest among other banks in the Philippines. The bank said the increase in earning assets compensated for the reduction in spreads spawned by the market liquidity in 2010. Net loans and receivables grew by 10 percent.
conversion Information above is from
currency converter dated April 29, 2010.
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